Browsing All posts tagged under »ad networks«

the size of ad networks and exchanges

September 27, 2011


a good article from exchangewire on the size of adnetworks and exchanges and some projections. I have recently some a range of presentations and predictions and most seem to center around 50% of the available inventory online will be sold by adnetworks and exchanges… I am pretty confident that if that is the consensus its […]

mobile ad network revenues

July 23, 2010


total mobile ad network market estimated at $210M (jan 2010)

are publishers moving in on ad networks

December 14, 2009


CBS is the latest in a series of publishers to cut out ad networks.