Browsing All posts tagged under »video on demand«

blockbuster video about to file for bankruptcy

September 24, 2010


the dramatic change in how we consume media is escalating. the bankruptcy of blockbuster as a video outlet is amazing - it really does increase pressure on labels and distributors to move forward rapidly into a new space and licensing model which has significant implications on the value chain.

VOD advers get better responses than traditional TV

October 25, 2009


ad response from VOD higher than normal TV