Browsing All posts tagged under »video on demand«

blockbuster video about to file for bankruptcy

September 24, 2010

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the dramatic change in how we consume media is escalating. the bankruptcy of blockbuster as a video outlet is amazing - it really does increase pressure on labels and distributors to move forward rapidly into a new space and licensing model which has significant implications on the value chain.

VOD advers get better responses than traditional TV

October 25, 2009

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ad response from VOD higher than normal TV