its really been amazing to see how the price of ebooks has gradually increased from the $9,99 to be, in general, more expensive than a paperback novel. seeing as there arent any printing, shipping, shelving costs etc – its quiet fascinating that this has happened, in pure economic terms it really should not. before we […]
July 22, 2011
This ipad app – story book – shows the potential of new technologies and creative genius as people look to the future of books/design and interactivity. the app crosses the line between movie/game/book and music to create an immersive experience. the app sells for $4.99 and looks set to be a significant hit The Fantastic […]
July 22, 2011
Often, we are too caught up in creating great content but not great experiences. Especially in traditional media, we spend too much time trying to populat online or mobile environments with the same content as we have in our other mediums and consider it a competitive advantage when its actually probably not as impactful as […]
July 22, 2011
This slideset is from the EODM course that was recently held at Rhodes, and its an interesting discussion point specifically with traditional media journalists. Is a scoop, something that sells more papers in the physical world, of any value in the digital world or is opinion and multi-media more valuable? where does copyright fit in […]
July 22, 2011
Online advertising has been relegated for a long time to an “acquisition” based environment where the only value realised is that of a customer who has clicked or interacted with the advert. However, with rich media and high impact adverts now being available, the story is changing towards the branding value that online can add. […]
July 20, 2011
Traditional media is based on an economy of scarcity. the limited amount of inventory to reach the audience drives up the price point and create an economy based on those who can afford the reach and those who cannot. with online ad markets, the increase in inventory, has reduced the value of generic inventory. however […]
July 20, 2011
Big Media has always assumed that it is “the good guy” and that citizen journalism, blogging and other forms of independent journalism are bad. this may be because they threaten the livelihood and key tenets of the profession. but as can be seen by the news of the world scandal, maybe the traditional media is […]
June 29, 2011
a critical view of innovation is asking the BIG questions. questions that arent iterative (i.e. how do i make this go faster) but disruptive (why do i even need this!) 12 Ways To Add Design Thinking Into Your Project – Tom Hulme from HackFwd on Vimeo.
June 28, 2011
a video on how to develop better user interfaces and design HackFwd – Ten Simple Rules For Making Enjoyable Interfaces – Marcus Hauer from HackFwd on Vimeo.
February 27, 2012
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